Key figures...
40 - 47$
ROI for every dollar spent on email marketing
30 - 50%
time saved in email production to modern Email builders.
X6
higher transaction rates with personalized emails
Modern Email Builders eliminate friction
In this guide, you'll discover over 30 pages of actionable insights, strategic standards, and proven methods to create emails that drive business performance.
- 10 strategic pillars including responsive design, dark mode optimization, accessibility compliance, and CTA optimization, which determine email campaign performance.
- Technical recommendations for image optimization, code weight limits, typographic hierarchies, and hover effects that make all the difference for professional emails.
- AI implementation strategies using Retrieval-Augmented Generation (RAG) to create brand-consistent subject lines, content, and translations based on real campaign context.
- An audit checklist and implementation guide that help identify gaps and apply best practices step by step.
- ESP and webmail specifics for 2025 with Apple Mail's automatic AI categorization, Gmail's mandatory authentication for bulk sending, and Microsoft's zero-tolerance authentication policy.